A new coverage from insurer Great American addresses the emerging risk of bitcoins, a virtual currency not backed by governmental entities and offered through peer-to-peer exchanges. The new crime insurance coverage is available by endorsement to existing crime policies through Great American’s Fidelity/Crime Division. In this podcast with MyNewMarkets.com, Great American Divisional President, Frank Scheckton, describes the purpose and use of bitcoins and why the carrier launched the coverage for mercantile and governmental customers.